Picked: A Candied Fruit Brand

Picked is a candied fruit brand, a kind of candy company that is not on the market. The brand is all natural and aims to connect the customers back to the source of every candied fruit, nature. Picked right of the branch, into your hands.

A mission to create a brand that is organic and connects the user to the source; nature. We aim to use simplified designs that represent elements in nature. An example of this would be thin waved lines throughout packaging, symbolizing waves. This will also be evident with the simple color palette.